How to handle your management relationship in an area with few formal rules and standards. Influencers have been disrupting the online advertising world for several years now, challenging traditional advertising methods and creatively leveraging their popularity for brand promotions. Since 2019 the influencer social media advertising space has skyrocketed, benefitting many influencers, but also allowing…
I’m often contacted by producers, writers, software designers/engineers and other creative professionals concerned about the provisions of a media or IP company’s employment agreement they are considering. Typically the company’s proposed employment offer letter or agreement and attached standard terms will aggressively provide that the company owns all of your creative work without making any…
Here are some key points to keep in mind if you are approached by a blockchain developer to license your content for NFT (non-fungible token) creation and sale. Scope of NFT Licensed Rights If you only want to license your content for purposes of NFT creation, it’s critical that the scope of the license agreement…
March 31, 2019 – This is a big week for Hollywood writers. In an online voting process that concluded on March 31, members of the Writers Guild of America decided to adopt a “code of conduct” that, if writers’ agents fail to adhere to, will allow writers to fire their agents. Agencies have pushed back…
When ordinary, non-famous people—people like you and me—pay a tattoo artist for inking the visible parts of our bodies, we don’t typically generate much controversy or legal intrigue. The general consumer public most likely thinks the tattoo itself belongs to the person wearing it, since it’s part of their bodies. But when a professional athlete…
Investors in high-technology assets as well as banks and other financial institutions who lend to high-tech companies have to be careful when it comes to securing their investments. In the sometimes-nebulous world of intellectual property assets, it can often be challenging to define and enforce rights in and to continually evolving IP products, processes or…
Trademark and copyright infringement cases are frequently in the news in California and across the U.S., and disputes are common among some of the big names in intellectual property. For example, Apple and Amazon recently dismissed claims against each other concerning trademark issues, a conflict that spanned over two years.Intellectual property lawsuits can stretch on…
People who are creative at heart may have grown up hearing that they need to get a 9 to 5 job to pay the bills and that their artistic endeavors should be relegated to a hobby. The reality however is that with the right legal advice, it may in fact be possible to derive income…
Trademark and copyright infringement cases are frequently in the news in California and across the U.S., and disputes are common among some of the big names in intellectual property. For example, Apple and Amazon recently dismissed claims against each other concerning trademark issues, a conflict that spanned over two years. Intellectual property lawsuits can stretch…