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Brian J. Murphy
Attorney at Law | Los Angeles, CA
Brian J. MurphyBrian J. Murphy
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  • Home
  • About The Firm
    • Brian J. Murphy
  • Practice Areas
    • Entertainment Law
      • Agreements
      • Entertainment Finance
      • International Production
      • Production Subsidies And Tax Credits
      • Protecting Rights to Content
      • Representing Talent
    • Intellectual Property And Licensing
      • Buying, Selling And Licensing IP
      • Entertainment Industry Intellectual Property
      • IP Portfolio Management
      • Motion Picture Licensing And Distribution
    • Internet And New Media
      • Brand Integration And Product Placement
      • Developing And Operating A Website Or Web-Based Business
      • Hiring An Attorney For Internet-Based Business Transactions
    • Sports Contracts and Marketing
      • Sports Contract Negotiation
      • Sports Endorsements
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      • Esports Contract Negotiation and Marketing
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      • Managing Equity Group Relations
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Tag Archives: brand partnerships

NFL Footbal logo with footballs in the background

NFL Sponsorship Revenue Continues to Rise

Contracts, Sports LawBy Brian J. MurphyMarch 14, 2022

Sponsorship revenue for the NFL increased 12% during the 2021-22 season to a record $1.8 billion, according to sports partnership consultancy firm IEG. Despite not associating with gambling businesses in the past, sports betting and casinos saw the largest growth in sponsorship fees, growing more than 140%. In addition, teams took in 4% additional in…

Engaging With Brands

Influencers: Engaging with Brands Can help you Gain an Edge

Entertainment, Influencers, Internet LawBy Brian J. MurphyDecember 15, 2020

You’re gaining status as an influencer, and your follower counts are high and climbing. You’ve tapped into a cultural current, and your content is resonating with members of a large and growing audience. Well done! That’s not an easy feat. And if the followers you’re attracting are the followers you actually want, that’s even better.…

Livestream camera

Social Media Influencer Basics: How To Build Relationships with Brands

Contracts, Internet LawBy Brian J. MurphyNovember 3, 2020

Becoming a bona fide “influencer” is a little like becoming famous; it’s a fun and common goal, but it’s not usually something we just decide to do and it magically happens. It takes effort, strategy, and luck to build an online following large enough to draw the attention of brands hoping to ride the wake of your success and good…

Brian J. Murphy
© 2024 Brian J. Murphy, Attorney at Law
  • Home
  • About The Firm
    • Brian J. Murphy
  • Practice Areas
    • Entertainment Law
      • Agreements
      • Entertainment Finance
      • International Production
      • Production Subsidies And Tax Credits
      • Protecting Rights to Content
      • Representing Talent
    • Intellectual Property And Licensing
      • Buying, Selling And Licensing IP
      • Entertainment Industry Intellectual Property
      • IP Portfolio Management
      • Motion Picture Licensing And Distribution
    • Internet And New Media
      • Brand Integration And Product Placement
      • Developing And Operating A Website Or Web-Based Business
      • Hiring An Attorney For Internet-Based Business Transactions
    • Sports Contracts and Marketing
      • Sports Contract Negotiation
      • Sports Endorsements
      • Sports Marketing
      • Esports Contract Negotiation and Marketing
    • Business Formation and Operations
      • Managing Equity Group Relations
  • Press
  • Blog
  • Contact
    • Privacy Policy
    • Disclaimers
    • Cookies Policy
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